Do you wonder why your vacation rental website does not appear on top of Google search results? You may need to improve your ranking using Search Engine Optimization (SEO).
Domain names are used to establish a unique web identity. With Lodgify you can register a new one which can be personalized when you sign up for a yearly/bi-yearly subscription. If you previously already had a domain registered with an external host you can either connect your domain to your Lodgify website or transfer the domain to the Lodgify host.
Your website could feature one or more forms of payment for your guest's bookings, ranging from credit card to Paypal and bank transfer. This article will give you a quick overview and links to detailed explanations of each option.
Connect your website to social media channels like facebook, instagram or twitter and boost your online presence. Ideally you want to have a specific account in each social media channel specifically for your vacation rental brand (don't use your personal one) which will help to spread the word and will be great marketing.
Analyze your visitor's behavior while visiting your website and get data on how they found you to see if your marketing campaigns are working. You can answer all those questions and more by using simple analytical tools such as Google Analytics, Facebook Pixel, mixpanel or kissmetrics.
Connect your website with MailChimp for email marketing. Offer your customers to sign up for newsletters and special offers that you send out regularly so you can collect email addresses via MailChimp and build up a database. You can connect MailChimp directly to your website or use a different design via GetSiteControl.
Disclaimer: We would like to make clear that this article is provided for informational purposes only and may not be construed as legal advice.
If you wish to customize default texts on your website or the wording of a button you can customize the wording using the Custom Translation Tool in your Advanced Settings.
You can add a reCaptcha key in the check-out if you don’t accept instant bookings.
Certain changes to the website content will need to be published before appearing live. Whenever you make changes that are related to the design of your website, you need to publish these before they will be visible to your clients.
You can take your website temporarily or permanently offline depending if you just need to make some structural changes or if you still have an active subscription but decided not to rent your property out any longer. Once you put your website offline it will become invisible and inaccessible to users and search engines. You can put your website back online at any time, but please be aware that taking your website offline temporarily might harm your Google search listings.
Your website can be created in multiple languages from the beginning or you can create it in one language first and then translate it into other languages. In the vacation rental business, it is really important to meet the needs of guests from all over the world. Find out more about this topic in our Blog post on Why you should create a multilingual vacation rental website.
The Google Search Console allows you to monitor and maintain your website's presence and optimizes its performance in the Google search listings.
Manage your bookings with ease from anywhere, simply using the mobile-optimized version of our Calendar and Reservation System. Create a shortcut on your smartphone or tablet desktop to quickly access these two functionalities of Lodgify Mobile.
Read this article if any of the pages of your Lodgify website shows Not Secure on the left side of the address bar or if you see a warning page which display the message Your connection is not secure or This site can't provide a secure connection.
Zapier is a very powerful tool that helps you to connect Lodgify with external apps in order to automate workflows and centralize actions.
If you already had a website with your custom domain before Lodgify and keep the same domain name, you should redirect all the URLs from your previous website to your Lodgify one in order to save your historical Google ranking. Redirecting the URLs will tell Google that the content that could be found previously on the page https://www.hello-berlin-flats.com/photos can now be found on a different website https://www.hello-berlin-flats.com/gallery.
If you already have a domain with an external domain host, you can keep it and simply connect the domain to your new website retaining your old provider. In case you want to have two domain names, you also need to follow this process.
With a yearly or bi-yearly subscription, you have the great advantage of getting a personalized domain for free. If you already own a domain name with a different domain host and want us to do the admin work for you, you can transfer your external domain to Lodgify.
Are you using Stripe as your main payment gateway and are paying 1% application Fee for each payment received? Sign up for Stripe Premium to get rid of the application fee and just pay a flat amount per month. Find out how to connect to Stripe Premium.
If you prefer to manually review and approve or decline all booking requests and want to find out more about the scenarios for different setups, have a look at the use cases. This article will explain how the booking process works with booking requests depending on the payment method you accept and the setting you have configured.
In the check-out area of your website, many of your website settings come together. If you would like to change something in your check-out area but aren't sure where to make the adjustment, have a look at this article and find out where to amend which section.
A sitemap is a file that contains a list of all your website's pages and gives Google this information. To make it easier for Google to find all of the pages of your site and improve the speed of Google crawling and indexing you can submit your sitemap directly.
Authorize.Net, Braintree and Stripe are payment gateways that allow you to accept all major credit cards online. We strongly recommend accepting credit cards as it will enhance your website's credibility and is the most convenient way form of payment for your guests. For more information, see our blog post 8 reasons why your vacation rental needs to accept credit cards.
Within the subscription of your property, you can have several rooms or apartments. If the room or apartments of the property all have exactly the same amenities, photos and prices you would need to activate our Bookable Units App. For a small monthly fee of €42, this allows you to have an unlimited amount of units inside a single property subscription.
In certain cases, you might also want to offer the option of a Bank Transfer to your guest. Just keep in mind that accepting bank transfers can cause a lot of manual work and double checking that all payments have been received and refunded. For example, with bank transfers, it is not possible to schedule automatic subsequent payments or make automatic refunds, this is only possible with credit card payments.
With a Paypal business account, you can accept Paypal- as well as credit card payments, and can therefore partly automate your processes in the reservation system.
Disclaimer: We would like to make clear that this article is provided for informational purposes only and may not be construed as legal advice. While Lodgify is making sure that its own operations will comply with GDPR, and to provide its customers with the tools to help comply with the GDPR, each customer is ultimately responsible for ensuring that their business complies with the laws of the jurisdictions in which they operate or have guests. Using Lodgify does not guarantee that a user complies with the GDPR.
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